I was born and raised in Finland with a mix of Greek, Carelian and Swedo-Finnish heritage. After moving to San Francisco I realized that instead of finding my soul I found myself carrying a beard. An itchy beard.
So I started mixing oils and crafting my own beard cosmetics at home. After trials and errors and a deep look into what life is, (S)PARTA was born.
(S)PARTA is a product of curiosity and wanting to do things right. It's a union of Greek pride and Finnish purity with a hint of Californian swagger.
I hope you enjoy it as much as I enjoy making it.
From one Spartan dude to another,